Alameda USA, CA
Home Care
Nicole Freeman
FirstLight Home Care of Alameda
Why tendercare trusts Nicole
Vetted April 2026 · Verified Member4.8
About Nicole
Beyond the resume
Nicole grew up in Alameda and came back as an adult to raise her family and build her business in the community she knows best. Before founding FirstLight, she spent 15+ years at Fortune 500 companies. Her grandfather - who built a real estate business from scratch after immigrating to the U.S - is part of why she became an entrepreneur herself. She watched him sweep sidewalks, fix roofs, and show up for his tenants with her alongside him. She wanted to do the same for her own kids. She has two children of her own now, and she's been thinking about what she wants them to see her building in this community.
FirstLight Home Care of Alameda provides in-home care for older adults and individuals who need support at home, including personal care, companion care, dementia care, respite care, and veteran care. Services range from a few hours a week to 24-hour and overnight care, with support available for hospital and rehab discharge transitions as well. The engagement begins with a phone consultation and an in-home assessment, where the team evaluates the home environment and builds a care plan around the client's needs and personal goals.
Nicole Freeman came to home care through a loss that still shapes the way she runs her business. When her grandfather began to decline, her family wasn't prepared - no plan, no resources, no shared understanding of what came next. She started FirstLight Home Care of Alameda because she didn't want other families to go through what hers did. She holds onto the perspective of the caregiver, asking herself what it would be like to show up for a particular family, and whether that match will actually work for everyone involved.
Licenses & Accreditation:
California Home Care Organization License
HCAOA member
BBB Accredited Business
Home Care Pulse endorsed provider
ALCA supporter
tendercare Trusted Network member
Services
Companionship
Safety supervision
Medication adherence
Showering and daily living needs
Groceries, cooking, laundry
Temporary or long-term support
Specialties
Dementia Care
Veteran Care
Service Area
4.8
I can’t say enough good things about FirstLight of Alameda. Abia was so helpful when we were first looking for a companion for my mom, who has dementia but wants to be as independent as possible. Abia really listened to our needs and took a lot of care to find the right person for my mom, who at first insisted she didn’t need any help. Now she looks forward to her time with her amazing caregiver, Jahna. I recommend them to anyone who needs help caring for a loved one. They understood our situation and continue to be very responsive and supportive.
Emily Canedo
January 2026This was my first experience arranging home care for my mom, and FirstLight has been fantastic. Her caregiver, Kay, has been amazing — I tell her all the time how lucky we are to have her. She’s so patient, kind, and genuinely cares for my mom’s well-being. The Director of Operations, Abia, has also been wonderful to work with — responsive, professional, and compassionate. I couldn’t have asked for a better team to support our family.
Kent Suzuki
October 2025